Case Study – NATIO

NATIO is an iconic Australian beauty products brand. It is a family-owned business that’s guided by a deep appreciation for the natural world and a strong belief that nature nurtures best. Founded in 1993, NATIO has steadily evolved and expanded its range of considered, premium quality plant-based products.

Results

$ 0 m+
Annual Online Sales
+ 0 %
Monthly Online Sales
+ 100 %
Revenue Goals
+ 1000 %
Display CTR
+ 0 %
Follower Growth (MoM)
30,600+ Instagram Followers
+ 1000 %
Product Remarketing ROAS
Revenue +45% MoM
Quarterly Campaigns on FaceBook, Instagram, Google Display, Google Search and YouTube : 80k+ Users & 102k+ Engaged Sessions

Digital Marketing & Sales

Red Squared has successfully managed the client’s national digital marketing programme over 2 years. This work was undertaken in response to our client’s need for greater audience awareness and direct online sales growth.

We created a digital marketing strategy using relevant channels for Australian consumers combined with Organic SEO to increase both audience reach and sales.

Instagram and FaceBook provided the best option for social media marketing. We used Google Search to reach our audiences cost-effectively with Search and Display ads. A variety of targeting options were used. 

Targeting has been refined over time using data from all marketing activities. We monitor success continuously, then refine the strategy to improve the results using data collected from site visits.

SEO - Monthly Results

  • $32k+ Month Sales from Organic Search
  • 36,825 Organic Sessions
  • 1,080+ Sales Page Click throughs
  • 25%+ MoM User increase
  • 36% User Sessions
  • 676 Keywords in Top 3 Search


Each month Red Squared delivers transparent performance results on all channels, audience response and revenue collaborating with the client to optimise ongoing results

Interested in discussing a project?
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